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Blog

Keep on the forefront of marketing tech

In this digital media blog, we do the scouring to keep you up to date so you don't have to.

In this digital media blog, we do the scouring to keep you up to date so you don't have to.

March 19, 2018

Are you using Instagram for your business? Then you probably know quality content is important to build up an audience that is engaged and loyal. So, let’s go over some tips on how to create stunning content that really stands out and captures your audience’s attention. 1. Create your own content There is nothing wrong […]

March 15, 2018

We are now open for virtual reality business! At New Beach, we’re always looking to give our clients and customers the most innovative digital solutions so we’re excited to announce that we now can offer 3D Virtual Reality tours as part of our services. 3D TOURS ARE 4X MORE ENGAGING THAN VIDEO 3D tours are […]

February 20, 2018

Instagram is a relatively new social media platform. But with over 800 million active users, it’s growing rapidly and isn’t showing signs of slowing down! There are several important benefits to adding Instagram advertising to your digital strategy. Forrester’s research, for example, shows that users are more likely to engage with brands on Instagram than on […]

February 6, 2018

Every year brings exciting new marketing opportunities! Have you considered your online strategy for 2018 yet? Trends and online behaviours change constantly which is why it is important to keep up to date. Did you for example know that Facebook is changing its algorithms to promote “meaningful social interactions” over content from brands and businesses? […]

December 18, 2017

Last week I took part in a scientific experiment which took place in the virtual world. With a virtual reality (VR) headset on, I was instructed to walk back and forth through a room without hitting the virtual obstacles. This was my second encounter with the technology and again I was absolutely amazed by the […]

December 15, 2017

Feedback can be a bit of a touchy subject for designers, project managers and clients alike. If handled poorly, feedback can often do more damage than good. But when feedback is handled correctly, it is incredibly valuable and ensures that a design is not only aesthetically pleasing, but useful for its intended audience. Unfortunately, a […]

October 3, 2017

Millennials (also known as Generation Y) are those born anywhere between the early 80s and late 90s. Most of us (I’m one of them) hardly remember those dark ages pre-internet and this significantly influences our consumer behaviour. This generation contributes to more than 21% of the entire consumer purchases. It is therefore important that brands […]

September 12, 2017

Most people have heard about Search Engine Optimisation (SEO) but don’t really know how to implement it. Here I will provide some easy tips and trick that anyone can use. The most important thing to keep in mind is that high rankings are ultimately related to the user-friendliness of a site. Little tweaks to the […]

August 1, 2017

A good brief is super important. Every time I’m working on a design project, I have the brief open on my desktop to constantly refer to as I work. Most designers work exactly the same way. Writing briefs can be a bit of a chore, especially if you’ve never written one before and don’t know […]

July 28, 2017

We’ve whipped up a simple How-To manual with everything you need to start thinking about when it comes to running an Instagram competition in the most efficient way #yourewelcome.

July 28, 2017

Why does Facebook think I’m pregnant? Is the social media giant stalking me, or does code have a role to play?

July 22, 2017

Experiential marketing, sometimes referred to as engagement marketing or XM (by the cool kids) is loosely defined as messaging you can touch, feel or view in a physical space. Creating a memorable and interactive experience makes customers feel as if they are part of a brand, which encourages a stronger degree of emotional engagement. This growing […]

July 15, 2017

Facebook isn’t like any old problem; you can’t throw money at it and hope something happens – it’s important to create a strong audience to deliver your content to.

July 12, 2017

If you’ve been on a website in the last 5 years, you’ve probably noticed that the web NOW looks a whole lot better. This is mainly thanks to big improvements in the core languages of the web – HTML and CSS – and an effort from the major web browsers to try to support the […]

July 4, 2017

It’s that time of year when digital geeks and Social Media addicts like us get their fix of the stats, graphs & shiny percentage growths from their ‘enabler’, the Sensis Social Media Report. What we most love about this trusty research, apart from its concise nature and easy-to-eat graphics, is that it reports specifically (and […]

July 3, 2017

When executed well, meaningful ads go viral as people love sharing what they believe in on social media.