Capabilities

We help brands create, grow & communicate.

Whether you’re just starting out, gearing up for rapid growth, or looking for opportunities to deepen engagement and pack out your pipeline, we have what you need.

Branding & Identity

"Branding isn’t just a logo. It’s everything when it comes to creating a holistic identity for a brand."

Starting with a deep understanding of your business, our design team will define a visual language that fits your core values and gives recommendations on how to position your brand across select forms of print and digital media. ‍

"Building your brand positioning by integrating it in influential subcultures, driving precious authenticity and credibility for your brand."

New Beach has the experience and capacity to be your brand’s culture agency, with the task of driving both awareness and trial amongst new and influential audiences. Outside of the broader digital activity, we can build your brand positioning by integrating it in influential subcultures, driving precious authenticity and credibility for your brand.

"Partnerships provide the platform for our clients’ story to be told through a different lens, an authentic and creative lens, in an engaging way."

We connect our clients with hyper relevant personalities, brands, musicians, artists, sportspeople, and organisations to drive awareness of their marketing activities and elevate the status and perceptions of their positioning. We are able to tap into their established audiences and leverage their understanding of what their audiences want to hear and how they want to hear it.

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Websites & Digital Solutions

"We have a wealth of expertise and experience in building beautiful, modern websites and custom web applications. Our approach is flexible based on your needs and your product."

We work in Wordpress, Webflow, Shopify, Python and Django.

Learn more

"Combined with a strategic performance marketing strategy, E-commerce is the new bricks & mortar."

Our Ecommerce approach is based on Wordpress and WooCommerce. The flexibility of Wordpress in tandem with the rock solid foundation of one of the pioneering solutions in Ecommerce is tried, tested and designed to not only facilitate the unrestricted growth of your online store, but do it with style.

"A critical phase in any website or application development, User Experience and User Interface design is where agency expertise meets user expectation."

By initially developing a detailed understanding of your audience and your product, we then craft beautiful user interfaces that strike a balance between elevating your brand, perfecting your message and leading your audience through the actions you want them to take.

The end goal is to have a final product that delights your audience and converts casual visitors to committed customers.

"Whether your main objective in your next campaign is to generate sales, increase web traffic, gain subscribers, or spike follower growth, setting up a unique reporting platform is of upmost importance."

Measuring the progress of your work not only identifies your achievements and creates value in your efforts, it can also provide you with a detailed benchmark to work from when setting up future tasks. Track your successes, your downfalls, areas that need improvement, budget adjustments, and of course, the growth of your company’s online performance.

"Search Engine Optimisation is a digital marketing discipline that is in constant evolution."

The rules and best practices change frequently and strategies offered by many online experts often adopt a cookie-cutter approach. Constantly evolving, the goal posts have shifted when it comes to optimising your site. Combining UX with SEO to create the most value for end users is among the best current practices to increase your search ranking. Good thing we’re disciplined in both, Grasshopper.

"Our team has expertise in fixing a wide range of technical issues and addressing them in a timely manner."

We handle issues ranging from DNS and domain related issues to hosting support, technical support across a wide range of programming languages and Integration assistance with connecting third party services and API’s to your website.

"The internet is constantly evolving and as a result, keeping your website and digital assets up to date and performing correctly is an important part of your online strategy."

Our core focus is ongoing site optimisation and monitoring. Every single second delay in page load times can result in a 7% reduction in conversions.

Often a maze of confusing terminology and overly-complex usernames and passwords buried in long lost emails, hosting and domain management is a cumbersome part of doing business online that most self-respecting business owners would rather have handle itself.

At New Beach we have a custom, Australia-based hosting solution with a guarantee of 99.9% uptime (even servers need the occasional reset). We are prepared to configure more custom hosting solutions for larger scale projects, and we’re more than happy to buy and maintain a domain name at cost price (although we don’t handle business emails).

Marketing

"Brand loyalty is earned through the experience of your customers. Community management on your social media and web presence is a critical factor in ensuring your followers and customers feel great about your brand."

Along with managing comments and direct messages from your contacts through your established channels, New Beach Co also has experience with a number of Customer Relationship Management tools (CRMs) that can provide enormous boosts to your lead generation and email marketing.

"It’s noisy out there. Good strategy combines a good definition of how to play and how to win in a given market, combined with tactics, a touch of genius and the courage to stand out."

Solid positioning intel, competitor analysis, cohesive branding and perfect timing are crucial to a successful launch or re-launch. Our approach of research first is proven and underpinned by our commitment to early testing and measuring.

"Building a database of 1st party data is a crucial part of a holistic marketing strategy and helps your brand stay top of mind."

When used correctly, email marketing is a powerful tool for nurturing leads, and driving conversions. It’s s a powerful tool for flexing the muscles of your brand identity and reminding people of your core offering and values. We curate and write content specifically designed for marketing emails and customer journeys (flows) for every step of the sales funnel.

"Our staff have worked in some of the biggest media agencies in Australia, looking after media planning for clients such as GSK, Hungry Jacks, Reckitt Benckiser amongst others."

We’re not limited to, but we primarily work with all digital channels, programmatic, social and TVOD. We consider each channel and provide the best channel plan to succeed within the media budget allocated.

"Each piece of content or advertising that exists in digital should bring us closer to the ultimate goal of purchase. Our thorough campaign strategies involve appropriate channel planning to maximise exposure of targeted paid media across digital, publishers, podcasts and traditional media."

As partners of Google & Meta, we have a direct line-in, to help craft & implement the most effective & most efficient campaigns for your brand.

Content Production

"We know how to make films that work. Whether its building brand awareness or launching a new product we create the visuals that engage with your audience."

Capturing your brand’s personality is a core component of marketing your product or service. At New Beach, we deliver creative and innovative ways to communicate key messages to new audiences.

Our suite of videography services includes: Creative Direction, Filming, Post Production, Marketing, Branding, TVC, Photography, and Motion Graphics.

"Whether its building brand awareness, spruiking and event, or launching a new product, we create the visuals that engage with your audience."

We have the capabilities to produce quick & dirty social content, through to broadcast TVC’s, dependant on the budget and needs of our clients.

Our suite of videography services includes: Creative Direction, Filming, Post Production, Marketing, Branding, TVC, Photography, and Motion Graphics.

"Whether it's for your website, social media channels, product campaigns or print media, our photography offering delivers the shots you need to make your concepts stand out."

Our in house photography and post-production team work closely with brand and campaign managers to ensure that shoots are efficient, on-point and deliver the absolute highest quality results.

"Our team of creative experts produce effective, attention-grabbing content tailored for your industry. Content that not only 'sells' but turns audiences into brand advocates."

From websites to digital advertising campaigns to social media - we’ve got all bases covered. Content is king and our team has fingers on the pulse when it comes to the best practices of producing and publishing content.

TODO

Have a great idea in mind?
Let’s make it real.

info@newbeach.co

We acknowledge the traditional owners, the Arakwal people, on Bundjalung Country, where we live and work and their continuing connection to land, water, sea and community. We pay respects to Australia's First Peoples, to their unique and diverse cultures, and to Elders past, present and future.

Capabilities

We help brands create, grow & communicate.

Branding & Identity

Branding & Identity

Branding & Identity

Branding & Identity

Branding & Identity

Websites & Digital Solutions

Websites & Digital Solutions

Websites & Digital Solutions

Websites & Digital Solutions

Websites & Digital Solutions

Marketing

Marketing

Marketing

Marketing

Marketing

Content Production

Content Production

Content Production

Content Production

Content Production

Have a great idea in mind?Let’s make it real.

Have a great idea in mind?
Let’s make it real.